Revolutionizing Indonesia's Towing Industry
Indonesia's towing and roadside assistance industry has long been plagued by inefficiency — slow response times, opaque pricing, and fragmented service networks. Soedja partnered with a towing operator to build a no-code platform that addresses these pain points head-on.
The 60-Minute Guarantee
The platform's signature feature is a 60-minute response guarantee, enabled by real-time GPS tracking, automated dispatch, and driver availability management. This commitment transforms customer expectations and sets a new industry standard.
Built with No-Code
The entire platform was built using Bubble.io, including:
- Customer app: Request assistance, track driver location, and pay digitally.
- Driver dashboard: Accept jobs, navigate to locations, and log service details.
- Admin panel: Monitor all active requests, manage drivers, and generate reports.
Results and Impact
Since launch, the platform has reduced average response time by 45% and increased customer satisfaction scores dramatically. The no-code approach allowed the team to iterate on features weekly based on real user feedback, without the delays of traditional development cycles.